What is Digital Marketing Intelligence?
Digital Marketing Intelligence identifies digital program strengths, challenges, and opportunities for brands to grow revenue and increase market share
How Does it Help Business Growth?
Digital Marketing Intelligence measures where brands stand against competitors, informs digital strategy and investments, and prioritizes opportunities for growth
What Powers Digital Marketing Intelligence?
Digital Marketing Intelligence uses Google-like technology, cognitive analytics, and proven digital best practices to yield data-driven, scalable, and actionable guidance
Strategic Intelligence Subscription
Strategic performance and market level insight to drive digital growth
Digital Team Intelligence Subscription
A tactical roadmap for optimizing digital performance
Digital Marketing Intelligence Elements
Objective, Data-Driven
Data-driven, opinion-free benchmarking and guidance – with no conflicts of interest
Frictionless
“Instant-On” intelligence. No software to install, site tagging, or set-up for marketing or IT teams
Customized
Distinct analysis for each customer’s industry, competition, and digital business model
Best-Practice Based
Thousands of proven technical, functional, and strategic best practices weighted by economic and KPI data are the baseline for benchmarking digital marketing programs. Best practices span E-commerce, website, mobile, social, SEO, product merchandising, content marketing, E-Channels, and online support
Prescriptive
Identifies and prioritizes strategic areas of investment and specific actions to drive digital marketing program performance
Scalable
Google-like technology, cognitive analytics, and intelligent automation identify hundreds of improvement opportunities for digital programs
Market Driven
In-depth competitive benchmarking across the entire customer digital journey, including deep industry insights on digital priorities, areas of investment, trends, challenges, and trailblazers